montenegro

Fashion goes digital in Montenegro

July 7, 2022
Stroll down the Dzordza Vasingtona Boulevard in Podgorica, Montenegro, and you find yourself tempted by internationally renowned fashion brands like Hugo Boss, Max Mara and Ermenegildo Zegna with their colourful clothes and promises of a fulfilling shopping experience. But few local fashionistas would know that one family business has played a pivotal role in bringing these international brands to the

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