The FINANCIAL — Laser epilation, anti-cellulite massage and solariums are again in high demand as summer is getting closer. The number of women consumers rises significantly in spring, so most of the aesthetic centres in Tbilisi say.
The days are longer, the temperature is getting warmer, and bikini season is just around the corner. It’s always smart to prepare ahead of time. Looking hot in a bikini is at the top of most women’s summer priorities, so they start looking after their appearance at the very beginning of spring. Some women embark on difficult exercise regimes and one-carrot-a-meal diet plans, but some prefer to look fit with the help of aesthetic services.
“Everyone wants to look good, but women often do their best to look good in a bikini,” said Lika Tsuladze, 26. “Some of my friends spend a lot of money in spring to prepare their body for the summer season. I myself don’t have any problem with my weight. I usually visit aesthetic centres for laser epilation. I usually spend about 100 to 150 GEL at aesthetic centres while preparing for bikini season,” said Lika Tsuladze, 26.
“I am a big fan of anti-cellulite massage before the bikini season starts,” said Ninuka Mgebrishvili, 35. “Anti-cellulite massage has a visible effect and makes the body look better. After several courses of massage I feel much more confident and relaxed, while wearing a bikini. I spend about 200-300 GEL at aesthetic centres to prepare for the summer season,” she said.
“Most of my wage is spent on visiting beauty centers, but the situation becomes more intense in the lead up to summer. We all want to look gorgeous, wearing tighter and more revealing clothes. I am often lazy about visiting gyms and doing constant physical exercise, that’s why I visit aesthetic centres for different body massages which help me look better. I spend about 150-200 GEL at aesthetic centres per season,” said Tamar Abashidze 29.
As most aesthetic centre representatives told The FINANCIAL, demand for laser epilation increases significantly during spring and summer.
“We always have high demand for laser epilation as we offer our clients the safest and easiest way to get rid of unwanted hair,” said Irma Kvachantiradze, Executive Director of Shine, Aesthetic MedCenter.
“One massage costs about 36 GEL, but when paying for a course of massages we have special discounts,” Kvachantiradze said.
Shine offers its clients some special economy packages as well. Laser epilation – 20 IMP, Cosmetology – mask 2D lifting, Massage – anti-cellulite, Solarium 10 min. The cost of this package is 95 GEL.
Laser epilation costs about 5 Tetri per hair. Upper lip – 10 GEL, underarm – 35 GEL, arms – 25 GEL, legs – 39 GEL.
According to Tata Kvachantiradze, representative of Melange salon, face care and waxing (one of the types of epilation) are most popular among women in preparation for summer.
Diet is one of the most common ways to lose weight for summer and prepare for the season. Most doctors say that people should be on the right diet so as to have balanced nutrition which is crucial for people’s health.
“A diet is individual and every person should have their own kind of diet. It’s not possible to start doing a diet recommended by a friend or relative, as it could cause some individual health problems. If a person eats healthy products and has the right intake of nutrition, only in this case will a person start losing excess weight, but correction of the body whilst losing weight begins with physical exercise,” said Maka Korinteli, Doctor of Medicine.
“200 kilograms of cottage cheese, 500 ml of sour milk, half a kilo of fruit, 200-300 grams of meat, 300 grams of cabbage and not more than 200 grams of bread are examples of proper amounts of food staples that amount to a healthy diet. If you start controlling what you eat then you will not put on weight and will be healthy,” Korinteli says.
